FormFree has promoted Cindy Snow to the position of Chief Operating Officer (COO). In her role as COO, Snow will craft efficient systems that elevate FormFree’s performance while directly overseeing business operations, product management, business intelligence, integrations and customer support.
Snow joined FormFree as a product manager in May 2019 and quickly advanced to director of product. During her tenure at FormFree, Snow has facilitated partnerships and product updates that enhance lender speed, pull-through rates and security at a time of accelerated growth for FormFree. Notably, Snow’s initiatives have led FormFree to see a surge in user adoption, with the organization rounding out 2019 with a 65% increase in AccountChek verification reports over the previous year.